10 Marketing Podcasts That Will Change How You Think About Branding

29 Marketing Podcasts That Inspire HubSpot's Content Team


In today’s digital landscape, branding is more important than ever. It goes beyond logos and slogans—it’s about creating a meaningful connection with your audience. For marketers looking to elevate their branding game, podcasts offer a treasure trove of insights and inspiration. Here are ten marketing podcasts that will revolutionize your approach to branding.

1. “Building a StoryBrand” by Donald Miller

Donald Miller’s “Building a StoryBrand” podcast next biz thing podcast is a must-listen for anyone interested in branding. Miller breaks down the process of creating a compelling brand story that resonates with customers. Through interviews with industry experts, he provides actionable tips for simplifying your message and making it more engaging.

Key Takeaways:

  • Crafting a clear and concise brand message
  • Utilizing storytelling to connect with your audience
  • Practical strategies for brand positioning

2. “HBR IdeaCast” by Harvard Business Review

“HBR IdeaCast” covers a wide range of business topics, including branding. Featuring interviews with leading thinkers and executives, this podcast offers deep dives into the strategies behind some of the world’s most successful brands.

Key Takeaways:

  • Insights from top business leaders
  • In-depth analysis of successful branding strategies
  • Practical advice for brand development

3. “The GaryVee Audio Experience” by Gary Vaynerchuk

Gary Vaynerchuk’s podcast, “The GaryVee Audio Experience,” is packed with no-nonsense advice on branding and marketing. Vaynerchuk’s energetic style and extensive experience make this podcast both engaging and informative. He covers everything from personal branding to leveraging social media for brand growth.

Key Takeaways:

  • Personal branding techniques
  • Leveraging social media for brand building
  • Real-world examples of branding success

4. “Call to Action” by Unbounce

“Call to Action” by Unbounce focuses on digital marketing strategies, with a strong emphasis on branding. The podcast features interviews with marketing experts who share their insights on creating effective and memorable brands in the digital space.

Key Takeaways:

  • Digital branding strategies
  • Creating compelling calls to action
  • Tips for improving online brand presence

5. “Marketing Over Coffee” by John Wall and Christopher Penn

“Marketing Over Coffee” is a weekly podcast that covers the latest in marketing and branding. Hosts John Wall and Christopher Penn discuss new tools and techniques for building strong brands. Their casual, conversational style makes complex topics easy to understand and apply.

Key Takeaways:

  • Latest trends in branding and marketing
  • Practical advice for brand building
  • Insights into new marketing tools

6. “Online Marketing Made Easy” by Amy Porterfield

Amy Porterfield’s “Online Marketing Made Easy” podcast provides practical advice on various aspects of online marketing, including branding. Porterfield’s step-by-step approach helps listeners implement effective branding strategies that drive results.

Key Takeaways:

  • Step-by-step branding strategies
  • Tips for building an online presence
  • Real-world success stories

7. “The Smart Passive Income Podcast” by Pat Flynn

Pat Flynn’s “The Smart Passive Income Podcast” covers a broad range of topics aimed at helping entrepreneurs build successful businesses. Branding is a recurring theme, with episodes dedicated to creating a strong brand identity and leveraging it for business growth.

Key Takeaways:

  • Building a strong brand identity
  • Leveraging branding for business growth
  • Practical tips for entrepreneurs

8. “Duct Tape Marketing” by John Jantsch

“Duct Tape Marketing” is a podcast that offers simple, effective marketing advice for small businesses. Host John Jantsch frequently discusses branding and how small businesses can create and maintain a powerful brand on a budget.

Key Takeaways:

  • Affordable branding strategies
  • Maintaining brand consistency
  • Tips for small businesses

9. “Marketing Smarts” by MarketingProfs

“Marketing Smarts” by MarketingProfs features in-depth interviews with marketing experts. The podcast covers a variety of topics, with many episodes focused on branding. Listeners can learn about the latest branding trends and strategies from industry leaders.

Key Takeaways:

  • Latest trends in branding
  • Expert insights and strategies
  • Practical advice for marketers

10. “The Copywriter Club Podcast” by Kira Hug and Rob Marsh

While primarily focused on copywriting, “The Copywriter Club Podcast” offers valuable insights into branding. Hosts Kira Hug and Rob Marsh interview successful copywriters and marketers who share their secrets for creating compelling brand narratives.

Key Takeaways:

  • Crafting compelling brand narratives
  • Insights from successful copywriters
  • Practical branding tips for marketers


Branding is an essential aspect of any successful marketing strategy. By tuning into these ten marketing podcasts, you’ll gain valuable insights and practical tips that will transform how you think about and approach branding. Whether you’re a seasoned marketer or just starting, these podcasts offer a wealth of knowledge to help you build a strong, memorable brand.